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Lead Product Marketing Manager - Data & Enrichment - Remote Eligible
Own the strategy and launch of new data and enrichment features to drive customer adoption.
Remote
Senior
2 weeks ago
Apollo.io
Apollo is the foundation of your entire go-to-market strategy.
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✨ About The Role
- The Lead Product Marketing Manager will be responsible for owning Apollo's data and enrichment offerings.
- This role involves gathering market insights and synthesizing customer feedback to shape product strategy and inform the roadmap.
- The candidate will launch new products and features that deliver customer value and drive adoption of the enrichment offering.
- Collaboration with marketing and sales teams to create effective campaigns and programs is a key responsibility.
- The role requires coordination with various teams to collect and prioritize data requirements for product development.
âš¡ Requirements
- The ideal candidate will have over 8 years of experience in product marketing, particularly in a high-growth B2B SaaS environment.
- A strong understanding of data products and the RevOps and Sales personas is essential for success in this role.
- The candidate should possess excellent storytelling, communication, and presentation skills to effectively convey product narratives.
- Proven experience in running complex integrated go-to-market motions and collaborating across marketing and sales teams is crucial.
- A customer-centric mindset with a track record of gathering insights and translating them into actionable product strategies is necessary.
About Apollo.io
Apollo is the foundation of your entire go-to-market strategy.