✨ About The Role
- The Director of Customer Marketing will be responsible for developing the overall customer marketing strategy focused on advocacy, expansion, and satisfaction.
- This role involves spearheading customer advocacy initiatives that align with product and solution narratives to enhance brand loyalty.
- The candidate will create strategic insights from the customer base to influence product roadmap and growth.
- Collaboration with Product and Customer Success teams is crucial to drive adoption of new capabilities and expand the customer pipeline.
- The role includes shaping customer community events and online community engagement to foster a thriving user community.
âš¡ Requirements
- The ideal candidate will have at least 5 years of direct experience in Customer Marketing.
- A proven track record in building world-class customer advocacy programs is essential.
- The candidate should demonstrate strong collaboration skills, particularly with Customer Success and Marketing teams.
- A personal interest in AI and a willingness to experiment with new tools will be beneficial.
- Excellent written and verbal communication skills are necessary to articulate a compelling vision to both internal stakeholders and customers.
- Comfort with ambiguity and the ability to navigate the early stages of the AI era is important for success in this role.