✨ About The Role
- The Growth Marketing Manager will be responsible for driving digital marketing strategies and optimizing marketing campaigns across paid and organic channels.
- This role involves managing and optimizing LinkedIn Ad campaigns, leveraging expertise to achieve outstanding results.
- The candidate will implement and oversee Google Ads campaigns, ensuring optimal performance and return on investment.
- Identifying and implementing SEO strategies will be a key responsibility to enhance organic acquisition.
- Collaboration with cross-functional teams is essential to ensure alignment with overall business goals and marketing strategies.
- Conducting market research and analyzing trends will help identify new opportunities for growth.
- The effectiveness of marketing campaigns will be monitored and reported, using data to inform future strategies.
- Staying current with digital marketing trends and best practices is necessary to keep Jasper at the forefront of the industry.
âš¡ Requirements
- The ideal candidate will have at least 4 years of experience in digital marketing, particularly with a focus on LinkedIn Ads and Enterprise B2B marketing.
- A strong proficiency in Google Ads is essential, along with a proven track record of managing successful campaigns.
- Candidates should have experience supporting both Product-Led Growth (PLG) and Sales-Led Growth (SLG) marketing strategies.
- A solid understanding of SEO, especially technical SEO, is necessary to drive organic acquisition.
- Strong analytical skills are required, with the ability to use data to inform decision-making and optimize marketing strategies.
- Excellent written and verbal communication skills are crucial for conveying complex concepts clearly and effectively.
- The candidate should be able to work independently and collaboratively in a fast-paced, remote environment.
- A passion for the AI industry and an understanding of its evolving landscape will be beneficial for success in this role.