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Senior Integrated Marketing Manager Ii
Develop and execute innovative brand campaigns that resonate with diverse audiences.
Ann Arbor, Michigan, United States
Senior
$85,000 - 110,000 USD / year
3 weeks ago
May Mobility
Transforming cities and rural areas through AV transit and technology
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✨ About The Role
- The Integrated Marketing Manager will drive commercial objectives through unique marketing strategies, planning, and campaigns.
- This role requires collaboration with Marketing, Commercialization, and Strategy teams to align on business goals and market insights.
- The manager will develop a deep understanding of brand health and consumer personas to inform brand strategy and creative output.
- Responsibilities include guiding content strategy and messaging architecture for various marketing assets to support commercialization goals.
- The role involves tracking brand performance and providing insights to improve brand health over time.
âš¡ Requirements
- A successful candidate will have a bachelor's degree in Marketing, Communications, or Business, with a preference for those holding a master's or MBA.
- Candidates should possess over 7 years of relevant experience in integrated marketing management or a similar role.
- The ideal individual will have demonstrated experience in digital and content strategy, particularly in omni-channel marketing.
- Strong teamwork, communication, and organizational skills are essential for collaborating with various stakeholders across the organization.
- A brand visionary who can implement practical strategies while also being a strategic thinker will thrive in this role.
Senior Integrated Marketing Manager Ii
Ann Arbor, Michigan, United States
$85,000 - 110,000 USD / year
Marketing
About May Mobility
Transforming cities and rural areas through AV transit and technology