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Director Of Growth Marketing, Paid - Remote Eligible
Test and scale innovative paid media campaigns to drive customer acquisition effectively.
Remote
Senior
$169,000 - 214,000 USD / year
1 month ago
✨ About The Role
- The Director of Growth Marketing, Paid will lead the paid marketing and web marketing efforts at OpenPhone.
- This role involves managing a team focused on driving consistent growth of new customers through various paid media campaigns.
- The candidate will test, iterate, and scale comprehensive paid media campaigns, including SEM, affiliates, and podcasts.
- Collaboration with marketing, product, and design teams is essential to ensure the website aligns with OpenPhone's brand identity.
- The role requires using analytics and user insights to validate key messaging that addresses customer pain points.
- The candidate will pilot innovative marketing channels to generate actionable insights and improve campaign efficiency.
- They will partner with various teams to create high-performing, evergreen campaigns that align with OpenPhone's mission.
- Presenting key insights and learnings to the marketing team and leadership is a critical aspect of
⚡ Requirements
- The ideal candidate has a proven track record in growth marketing, particularly in paid media strategies such as SEM, affiliates, and podcasts.
- They should possess strong leadership skills, with experience in building and managing a successful marketing team.
- A hands-on approach is essential, as the candidate will need to actively participate in executing marketing strategies while guiding their team.
- The candidate must be impact-focused, understanding how to drive top-line revenue and customer growth through various marketing channels.
- User empathy is crucial, as they should be able to craft messaging that resonates with core buyers at different stages of their journey.
- Collaboration with cross-functional teams is necessary, demonstrating a history of successful partnerships across marketing, product, and design.
- Data fluency is important, with the ability to analyze and present insights to inform marketing strategies and decisions.
- A curious and growth-oriented mindset is essential, as the candidate should stay updated on evolving trends in paid media.
Director Of Growth Marketing, Paid - Remote Eligible
Remote
$169,000 - 214,000 USD / year
Marketing
About OpenPhone
The all-in-one business phone for teams.