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Director of Marketing
Develop and execute experimental marketing strategies with a hacker's mindset.
New York
Senior
$135,000 - 175,000 USD / year
2 months ago
✨ About The Role
- Spearhead marketing initiatives by identifying and bridging marketing gaps, developing and executing succinct strategies, and fostering cross-functional collaborations
- Develop strategies to increase the pipeline of qualified leads, continuously refining the definition of a 'qualified lead'
- Manage partnerships and social strategies with a trend-forward mindset, coordinating and managing agencies and third parties
- Establish motivating Key Performance Indicators (KPIs) and execute high-level decision making with a sales-oriented mindset
- Collaborate with various stakeholders, including leadership and consultants, and participate in special projects to drive marketing efforts forward
⚡ Requirements
- Experienced B2B subject-matter expert in e-commerce or fin-tech industries, with a track record of driving significant impact through strategic marketing initiatives
- Strong network within the e-commerce industry, familiar with market trends and industry-related strategies
- Proficient in budget management and delivering robust ROI initiatives, with proven experience in partnerships and sales
- Clear and thoughtful communicator, able to articulate ideas and contribute to decision-making processes
- Problem-solver with a strong interest in learning about new technologies and devising solutions for unresolved issues
About Parker
Parker is a digital bank.