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Senior Manager, Content Marketing

Develop a framework to continuously improve content performance through optimization and scalable best practices.
DenverNew York
Senior
$120,000 - 140,000 USD / year
4 months ago
Pelago

Pelago

The world's first digital clinic for substance use management

Job is no longer active

✨ About The Role

- Develop and implement a comprehensive content strategy that integrates Pelago's mission and editorial narratives - Create a robust content calendar and distribution process in collaboration with other teams - Manage and create posts for Pelago's social media channels, write and edit website copy, email campaigns, and more - Collaborate with cross-functional teams to identify opportunities for creative content and continuously improve content performance - Assist with PR requests, manage freelance writers as needed, and report content performance metrics to inform future strategies

âš¡ Requirements

- 6+ years of proven experience in content marketing, with a focus on strategy and execution in a B2B and Healthcare or Benefits setting - Experience developing and executing against a cohesive roadmap that aligns with broader marketing strategy and activates a narrative - Proven ability to efficiently produce high-quality content with limited resources and drive brand narratives - Proficiency in managing social media content and engagement, shaping a brand's footprint through multiple content channels and platforms - Analytical mindset with the ability to interpret data and translate it into actionable strategies
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Senior Manager, Content Marketing
DenverNew York
$120,000 - 140,000 USD / year
Marketing
Job is no longer active
About Pelago
The world's first digital clinic for substance use management