✨ About The Role
- The Principal GTM Frameworks Manager will lead the strategic evolution of go-to-market frameworks, processes, and tools.
- They will oversee the governance, maintenance, and improvement of the Outcomes and Audience Frameworks.
- Regular audits and research checks will be conducted to ensure the integrity and effectiveness of the frameworks.
- The role involves engaging with global marketing teams, strategy teams, sales teams, product managers, and business unit leaders.
- Establishing and monitoring key performance indicators (KPIs) to evaluate the effectiveness of the frameworks is a key responsibility.
âš¡ Requirements
- The ideal candidate has 8 to 12 years of professional experience in marketing or strategy roles, preferably within a software company.
- They possess extensive experience in stakeholder collaboration, strategic planning, and performance analysis.
- Strong communication skills, both written and verbal, are essential, with the ability to adapt their style to persuade various stakeholders.
- A passion for simplifying complex problems and optimizing processes is crucial for success in this role.
- Familiarity with tools like Airtable and Salesforce is important, as well as a deep understanding of marketing strategies and audience segmentation.