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Organic Growth Marketing Manager
Develop and execute innovative outreach campaigns to drive B2B lead generation.
San Francisco, California, United States
Mid-Level
1 week ago
✨ About The Role
- The Growth Marketing Manager will oversee the performance and growth of Snappr's B2B marketing efforts.
- The role involves creating high-level reporting for B2B marketing to be presented to leadership and the executive team.
- The manager will manage and optimize existing outreach channels, including cold-email and LinkedIn outreach.
- New campaigns and outreach channels will be developed and tested, including both paid and unpaid platforms.
- Research on ideal customer profiles (ICPs) will be conducted using tools like Zoominfo, LinkedIn Sales Navigator, and Salesforce.
- The manager will develop and execute strategies to convert ICPs into hot leads for the sales team.
- There is potential for the role to grow into a people manager position after the first 6 months.
âš¡ Requirements
- The ideal candidate has a strong passion for growth and ownership over demand generation marketing.
- A data-driven mindset is essential for analyzing performance and optimizing strategies.
- Proven experience in growing revenue for B2B products through effective marketing execution is required.
- The candidate should have deep experience in B2B cold outreach and researching ideal customer profiles (ICPs).
- Experience in owning objectives and key results (OKRs) for demand generation is necessary.
- A background in working for a SaaS company is preferred, with early venture-backed company experience being a plus.
- A minimum of 3 years of successful outreach experience is expected.
About Snappr
Snappr is the one-stop-shop for visual content creation